Staying fresh and current is key to all great design. As a top Lighting Design Firm, the AKLD Group knows how important it is to keep their website and image polished. While a variety of solutions exist for this project, the design and marketing teams creatively build from the current website to design cleaner, more concise concepts. As a team, we worked together to layout the newest version of the AKLD website.
AKLD's website update has helped with their current marketing campaign, sparking new client interest, and bringing new business in the door. This refresh also helps attract top level lighting designers to seek employment with AKLD. Past successes are why AKLD has returned to request another redesign for their website.
Step 01: Identify redesign objectives.
Step 02: Plan out the whole process. Gather content and photos to be included in redesign.
Step 03: Layout navigation, flow, page structure, and build comps.
Step 04: Code website.
Step 05: Fix errors and bugs.
Final Step: Publish work.